Did Your Website Suddenly Disappear From Google Search? Your Not Alone!

Posted on 26 Apr 2015 13:19 in Small Business Hacks

It is estimated that thousands of web sites will soon disappear from Google’s mobile searches, especially of small businesses. #Mobilegeddon effect, is your website affected?

We are sure you invested a lot first on your website and then on search engine optimization, so that your website appear on top of the search list. Everything was fine before 21st April 2015, but all this changed after that date.

From April 21st this year, Google decided to expand its use of mobile-friendliness as a ranking signal, thus making a significant impact on their search results. It means if your website is mobile friendly and responsive it gets; the higher rank during searches.

But, if your website is not mobile friendly and responsive, Google will start to penalize your website by not showing it in its search results. It is estimated that thousands of web sites will soon disappear from Google’s mobile searches, especially of small businesses. The new Google search algorithm is nicknamed as “Mobilegeddon”.

Google has been preaching the importance of mobile friendly and responsive design for a while now. It predicted that the number of search queries performed on mobile devices would soon outnumber those on the desktops.

So what is a responsive mobile friendly web design?

A responsive mobile friendly website is one that displays correctly on hand-held devices such as smartphones, iPhones, iPads, and tablets. It loads fast, easy to read even on small screens, easy to navigate with optimised menus for the device you are using.

How to check if your website is mobile friendly and your business website is not affected by this change?

Check these two links:

  1. Mobile-Friendly Test
    To see if your website meets Google’s standard of being mobile optimized.
     
  2. Page Speed Test Page
    To see how you can speed up your site.  

How do you fix these problems?

If your site did not pass the “Mobile-Friendly test” or “Page Speed Test” above, you need to fix them as soon as possible. You have two options, go to your website design agency and ask hem to redesign the website and fix the issue. This option may cost you a good amount of money Or simply sign up for ShimBi CMS Budo and start building your own website without paying any additional fees for the responsive mobile friendly website.

As small business owner, it is must for you to ensure keep watch on changing technology trends and your consumer usage patterns. And change accordingly. The mobile friendly and responsive website is the future and its must for your small business website.
 
So long as you adhere to the new requirements, “Mobilegeddon” can be easily defeated. Your website will continue to rank high on Google! If you have any questions or if your website has been affected by the new update from Google, leave a comment below or you can contact us directly.



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