Small business ideas- Handmade items

Posted on 26 Oct 2021 15:55 in Small Business Hacks
by Zainab Sohangpurwala

Want to start your small business but are confused on how to go about it? Read along to know about some great product ideas, customer targeting as well as raw material sourcing! Everything you need to know to set up your business!

Are you someone with a creative worm tingling in your brain? Or someone who wanted to start a small business and be your boss?


If yes then use your creative skills, take up some courage and start one right now!!


Why is this the best time to start a small business?

Firstly, there is no time like today. Every day is a good day to start your small business. Rather than procrastinating your dreams and plans for next year, I'd recommend you to set up your business right now.

This is because it's the end of the year and the beginning of the festive season! Diwali, Christmas, New year's, weddings are just some of the popular events during this season.

Festivities call for gifts and this leads to a boost in sales for small businesses. So, if you start your business now there are high chances of getting bulk orders, party orders, gifting orders and so much more.


What should my small business deal in?
There are innumerable things that you can make and sell. Seeing the consumer behavior and the shift of the consumers to handmade customized items rather than readymade items it is the best time to sell luxury gifting items.

The mentality of buying cheaper readymade items has drastically changed. People prefer to buy handmade, high-quality, unique gifting items for their loved ones and do not mind paying a premium for them.

There are various handmade item ideas given below from which you can choose what interests you and can start creating your stocks for your small business.


Handmade luxury items to sell

For starting a luxury gifting item business, you need to think of something unique. Something that is not available in malls. Something that will uniquely express the love and joy of the person gifting it and add value to the person receiving it.

Here are some ideas for you –


1. Resin products

Handmade items such as keychains, mobile covers, photo frames, jewelry, bookmarks, and coasters made of resin have seen increasingly high demand.

Resin coaster in the making

People love to buy them as resin products look very beautiful as it has dried flowers, glitter, beads, and colors. It is fully customizable and can be curated as per the client's needs.

You can learn how to work with resin and can start your small business. The investment is also low as you have to purchase is a few molds, resin, and hardener, dried flowers, and embellishments.

As your business starts growing you can invest further in other molds and experiments.


2. Knitted and crochet products

Knitting and crochet is an art that now only a few people practice as it takes a lot of time and patience. But in the end, it is worth it. If you know knitting or crochet you can create sweaters, caps, bags, clothing items, laces, swimwear, and lingerie items, and other products and sell them.

Crochet Shawl

Especially during weddings, people like to gift crochet items such as bags, handkerchiefs, clothes and even like to wear crochet dresses for it.

Here the investment is just needles, fiber, and threads and your time.


3. Artwork

Painting, sculpting, sketching is a great way to earn money. Especially in places like the US where people like to get themselves painted during their wedding!

You can take custom orders or can create paintings and sell them.

Artwork is not confined to painting on paper you can paint on shoes, bags, pouches, clothes, shawls, frames, and can make a lucrative small business out of it.

You can also create sculpted artwork like wall décor items, clocks, key hangers, etc.


4. Body butter and skincare items

Body butter is a smooth, whipped almost cream-like textured moisturizer. People have just started to make and sell these as it is not available in shops.

You can make whipped body butter using essential oils, aloe vera in different fragrances like rose, blueberry, strawberry, vanilla, and others,

You can also make other skincare products such as soaps, body scrubs, lip balms, facewashes, bath bombs, etc.

Handmade coffee infused soap

People have shifted from buying branded body care hampers to purchasing handmade body care items because of the higher quality of ingredients, no chemicals, and cruelty-free, hygienic working conditions, smoother textures, and innumerable and customizable fragrances.


How to target the right audience

Not everybody can pay for premium items. Hence you have to target the right audience, advertise your products to them to get sales.

Others might just adorn it but will not purchase from you. Hence, first, you need to decide whether you want to sell to the masses, the middle-class people, or the ones who can pay and purchase premium items.

After identification, you need to set your prices accordingly and start marketing yourself to them. You can advertise vis social media, website/online store ads, email marketing, and Google Ads.

This will help in making people aware of your brand and products.


How to source raw materials?

Sourcing raw materials are crucial for setting up your small business. It affects the pricing and quality of your end products.

Before starting your business, you need to make a list of all the items that you need to invest in. Then you have to search on the web for the prices of those products on various websites such as Amazon, Flipkart, which is a craft store website.

Various small businesses deal with raw materials. You can see if the prices and the quality is good or not.

Finally, you can visit the wholesale market in your city. Compare all the prices, brands, and quality of the products from different places and then decide to buy accordingly.


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About the author

Zainab Sohangpurwala     
Passionate about helping companies grow their business via content marketing.

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