Customer is not a product! (Our Product Philosophy)

Posted on 11 Oct 2014 12:12 in Shimbi Insights
by Siddharth Deshmukh

Siddharth Deshmukh, CEO, ShimBi Labs, discuss our product philosophy.

At Shimbi Labs, your trust means everything to us. That is why, we don't sell our customer's data collected on our websites, nor we sell third party advertisements to our customers when they use our products.


Let me explain you in more details. When we look around on the web, you will find software products using different business models, such as Free, Premium and Freemium (combination of free + premium).


We use Freemium business model but with a difference. Our business model is simple and straightforward; We sell great products. We don’t sell third-party advertisement in our product, nor we collect and sell your data to anyone. We don’t “monetize” the information you store on our server and inside your software. Instead, our products are designed to amaze your experience when you use them.


You will never find any third party advertisements in our software products. For example, when you use Budo to build your website with a free plan we don't monetize it with third party advertisement displayed on your website. We, sincerely believe that you will find value in our product, and hence, you may upgrade it for more features. But if you decide to stay on the free plan, we respect your decision.  All our products are built with the same philosophy. We want our users to experience our products and not get irritated with unwanted advertisements.


On the other hand, your security and privacy are fundamental to the design of all our software products and services, and we will continue to make improvements.


When we ask your personal information, we will be telling you up front how we are going to use it and asking you for your permission before you share it with us.


We are committed to providing you pure product experience! Customer is not a product for us. We don't sell your information to others; we sell our amazing products to you.



About the author

Siddharth Deshmukh     
Founder and CEO of ShimBi Labs. Working with Small Businesses and creatively solving their real business problems using technology is my passion. Love #Startups.

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